Monday, April 29, 2013

Zero Effect and Cognitive Dissonance

      The following article in a recent Popular Science issue provides another look at the concept of Cognitive Dissonance.  L. Mitchell, Zero Effect, Popular Science, March 2013. P 32.
      The simple definition for cognitive dissonance is when people rationalize alternative explanations for cherished beliefs when evidence proves these beliefs are invalid.  Frequently, people even create explanations to hold even more firmly onto beliefs that defy logic.  The phenomenon is most common in religion and politics.  When some beliefs are extremely in opposition to reality the adherents may become radicalized. The recent Boston Marathon bombing is an example.

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