Sunday, December 25, 2022

Deepfake-style Marketing Clones

People are hiring out their faces to become deepfake-style marketing clones

AI-powered characters based on real people can star in thousands of videos and say anything, in any language.

Hour One is building up a pool of what it calls “characters.” It says it has around 100 on its books so far, with more being added each week. “We’ve got a queue of people that are dying to become these characters,” says Natalie Monbiot, the company’s head of strategy.

https://www.technologyreview.com/2021/08/27/1033879/people-hiring-faces-work-deepfake-ai-marketing-clones

No comments:

Post a Comment